Do I need a web site?
Any organization that needs customers, members or supporters will benefit from having a
presence on the Internet.
What will a web site do for me?
That depends on what you want it to do. If you want to distribute
information, gather information, educate, sell, or generate inquiries, a
web site can help. However, don't get distracted by the technology
- focus on objectives and the desired results. Review our '10
Most Important Factors' list.
How do I benefit?
Because the internet is available 24 hours a day, 7 days a week and from
any location world-wide virtually FREE, clients, prospects, members and customers can
easily access
your information at a time convenient to them. You have no
mailing costs, printing costs, telephone costs, or personnel costs.
How Do I Get Started?
We will help. The most important question, and one many people forget to
ask is, "What do I want to accomplish?" Too often a
website is designed to satisfy internal egos - not business objectives and
customer/client needs. We also suggest looking at the sites of your
competitors and others in related areas - to get ideas and determine how
you can position your firm appropriately. ICOM will help you
through this process.
What about my web address?
Just as with logo design or other image issues, thought must be given to
your web address. Is
it easy to remember and type? Is it a logical abbreviation or symbol of
your identity? Is it already in use? Again, ICOM
will help. We include the registration fee in our fee. Annual
payment of this fee assures your ownership of the address indefinitely.
You may want multiple addresses that assure that your site will be found
by viewers that identify your services or products by different labels -
or to keep competitors from obtaining similar addresses.
I Just Love Those Bells and Whistles!
New design programs and tools are everywhere - and some web sites
are real 'trophy-winners' in the technology arena. We believe that
obtaining business results should be your primary objective - not
'technology trophies'. Don't get us wrong, we can (and will)
make your site exciting and interesting - as appropriate in achieving your
business objectives.
What is Webcasting?
One exciting use of the Internet is the ability to
communicate sound, video and graphics
world-wide - at very little cost.. Webcasting utilizes the streaming media to
allow organizations to conduct
meetings, provide training and make timely presentations to small or large
audiences efficiently and effectively.. For more...
click here!
How long will it take to have my WebSite up and
running?
Once you decide to allow ICOM WebMedia to be your website developer, we
will work quickly and efficiently to get you online. Following a detailed
design consultation, we will have our initial design ready
within two weeks. Depending on change requests, we can take it live
immediately. A temporary site can be up within 48 hours.
What's it cost?
There are two costs associated with producing a website. One is the initial design
and implementation. This fee is set following our consultation, proposal
and agreement on the site specifications. Many factors enter into this
calculation - but all will be detailed in our proposal. The number
of pages, the design complexity, the source of the content and
interactivity all determine the time involved in producing the initial
site.
The second component of cost is the maintenance fee. This fee including hosting the web site (where the pages actually sit), weekly, monthly and quarterly updating, site monitoring, periodic enhancements, viewer usage statistics and ongoing search engine submissions. These fees are all detailed in our proposal and agreement.
Can I do my own updates?
Sometimes clients feel they can reduce their fees by performing their own updates to the website. We do not recommend this except under special circumstances. The integrity and reliability of the site is dependent on sophisticated programming, testing and is often a team effort. The updating of information is also only one component of the ongoing maintenance. Site monitoring, statistics, search engine reviews and performance reviews are also important.
Who Owns My Web Site?
You Do! The site address (www.yourcompany.com) is yours and your retain ownership of the finished web site content. After the initial term, should you decide to choose another company to maintain your site, you will not need to recreate it. The web site belongs to you.
Copyright ©2002 ICOM Incorporated
